Dealing with the media is an important skill for executives. We will give training to your executives to boost their confidence in dealing with the media.
Media training covers the following topics:
The media landscape – who owns what, who is the biggest and most important media you will deal with
How the media operates and how to make your story newsworthy
Practical, Reputation-enhancing techniques in media interviews
Formulation of messaging – how to back up your core messages to convince and persuade
Difficult questions that you could encounter in a media interview, and techniques to effectively address them and simulated on-camera interviews
