We have the capacity and skill to:

• Draft a communication policy and strategy for your organization to make sure that messages that are communicated are consistent and coherent with your brand.

  
  
  

• Anticipate issues that might impact, for good or ill, the operations and plans of your organization.

  
  
  

• Offer counselling to management on messages to be communicated.

  
  
  

• Conduct research, evaluate your programs of action to help the public to understand your strategic objectives.

  
  
  

• Plan and implement the organization’s efforts to influence or change public policy through lobbying.

  
  

We add value to your strategic planning process by performing a “boundary spanning” role. We provide information on social, technological, economic, political and cultural context within which your organization operates.

We will also communicate your strategic objectives to external and internal publics for support and smooth implementation. This strategic use of the public relations function implies that there is recognition of its status by management